Calgary is formally preparing a response to Amazon’s request for proposals for locating its second corporate headquarters and is hoping to get an edge through crowdsourcing its pitch.

Calgary Economic Development is putting together the bid for what Amazon calls HQ2 and has launched a website to help gather ideas from the public on how to best promote Calgary to the e-commerce giant.

“Amazon CEO Jeff Bezos is famous for crowd-sourcing ideas and if it works for him it can work for us,” said Mary Moran, Calgary Economic Development President and CEO in a news release.

Read the full story at calgarysun.com.