Rui Barros joined WeWork in April 2016 as SVP of Global Operations, utilizing his nearly three decades of hospitality experience to serve as a center of excellence and introduce best practices for WeWork’s space, community and services globally. In his current role as Head of Tri-State, Barros oversees all aspects of the company’s fast-growing business for WeWork’s largest market – including management, sales, operations, marketing, and more for WeWork’s 40 buildings and tens of thousands of members across New York City.