Social Media as a Two Way Street

In this episode of The Intelligent Community, ICF Co-Founder Lou Zacharilla speaks with Dublin, Ohio CIO Doug McCollough about how social media can be used not only to communicate with citizens, but to measure sentiment and learn about current demeanor in your communities.

Louis Zacharilla
Co-Founder of the Intelligent Community Forum. Louis Zacharilla helped found the Intelligent Community movement. He is the developer of the Intelligent Community Awards program. He is a frequent keynote speaker and a moderator at conferences and events.